The daruma doll is cherished as a talisman that brings good fortune, fulfills great wishes, ensures family safety, and promotes business prosperity.
There is a custom of filling in the left eye with a black pupil while making a wish, and then filling in the right eye when the wish is granted or the goal is achieved, thus "opening" the daruma's eyes.
The vibrant red color also serves as a protection against evil spirits, and its compact size allows it to be displayed in various places around the home. It is also an ideal gift for those overseas.
